Why 3D Interior Animation Is More Advantageous Than Still Images

House design 3d animation is a crucial technology which is favored and widely used by architects and designers to present their projects. Actually, in the times before CGI techniques were developed and incorporated into the field of architecture and interior design, specialists of this field had difficult times explaining their ideas and views to customers. They used to employ drawings and moodboards which highlighted information in a sketchy and schematic way. So it was challenging to demonstrate all the desired details to the clients.

However, as the 3d technologies emerged on the market, the situation has changed drastically. Nowadays, architects and designers are able to represent the expected results with still images and 3d depictions. Thanks to this, clients can scrutinize properties with plentiful photoreal details.

Why 3D Interior Animation Is More Advantageous Than Still Images

3D Flythrough Animation Video – Unic Project

Use of still renderings, even if they are of the highest quality, offers though limited opportunities as it can`t ensure an all-encompassing view of the project. They are static and feature a room or space only from one or several angles. Yet this issue can be resolved when utilizing 3d footage such as house design 3d animation from VisEngine. This solution gives experts in architecture and design a unique tool which is capable of showcasing design with deeper and more profound details than still visuals.

Let’s check how 3d animation can depict architecture and design projects more efficiently and photorealistically.

#1. Interior footage exposes conversion between spaces

CG pictures, no matter how high quality they are, are deprived of dynamics and hence aren` able to catch the complete picture of a certain project. These pictures might render lots of details of building and decorative materials, furniture and utensils, and planning. However, they portray each room and space individually. In such a way, the project is presented in a fragmentary fashion. The audience can see the looks of a living room, kitchen, and bedroom separately but not as elements of the integral house or apartment.

Besides, still images cannot render mild transitions between different spaces. As opposed to that, a 3d interior footage deals with this task very well. Such a video displays how the look of all the spaces in the property is combined and gives an overall idea of a house or apartment.

A 3d animated video might expose how the walls` textures and colors differ and complement each other in adjoining spaces. This allows the audience to see how different rooms relate to each other and how they make a general balanced architectural and design ensemble. Thanks to this, the viewer can perceive the project as the unified structure where all the components are 

It allows for perceiving the project as a complete harmonious concept in which all the elements are considered and well-designed.

#2. 3d videos illustrate operation of home appliances

As a 3d animated walkthrough provides a dynamic depiction of the items and spaces, it allows to exhibit diverse functionalities of a house or apartment, in particular various household appliances. Whether it is an in-built object or a smart-home item, its operation can be shown in no time. This way, customers can rapidly grasp the essence of specific technologies and their benefits. Needless to say that it’s impossible to cover the way of working of certain utensils with pictures only.


IKEA Smart Home | Lumion Architectural 3D Animation

A 3d flythrough can expose such functionalities as designed convertible furniture or top-notch gadgets. As a result, the audience would get a chance to discover not only the impeccable look of the building but also the added value that functional elements entail. The viewers are likely to be inspired by these solutions and decide to proceed with the proposed project.

#3. CG animated video creates and elaborates impression with audio elements

Just like any contemporary film, a 3d animation might include music. Audio elements help to establish a desired ambience and create a specific mood. They determine to a large extent the final impression which the public makes after watching a video. Therefore, if music is well-thought and integrated with the visual elements, the impact of a 3d presentation would be much more efficient. Certainly, it is advisable to choose audio elements which would render the desired message according to the type and goal of each project. Music and voice-overs might create atmosphere, serve as an interactive element, guid the audience through the animation and draw attention to its highlights.

An illustration here can be a presentation of a vacation house on the seaside. It can be nicely complemented with some chillaxing lounge fragments which people associate with holidays. If it is a project of some gym or a fitness center, a great idea would be to accompany the video with some energetic beats which call to action and motion. For the presentation of some coffee house in a vintage style, one should use music which viewers associate with this style, for example swing or jazz melody.

In addition to music, it is possible to include other types of sounds to the 3d interior footage to establish and endorse ambience. These might be sounds of cracking wood in a fireplace, singing birds in the garden, or waves hitting the shore near the vacation house, etc. Furthermore, one can include voice-overs and subtitles to the video to elaborate its visual aspect. Those audio details help to create an amazing sphere and positively influence the viewers.

#4. 3d presentation effectively renders the ambience through motion

Interior designs exposed with still pictures are perceived as something static and motionless. It`s therefore quite difficult to relate to them as they aren’t realistic and lack dynamics. A 3d flythrough resolves these issues as it exhibits places in such a way in which people would normally see it in real life. It depicts spaces in movement and thus alive, so that the audience gets a captivating real-life experience. This enables viewers to get full-fledged impressions and emotions.

Among countless details which may be represented in a 3d animated video, there are twinkling sparks of the fireplace, dancing rays of sun falling from the window, or shadows from the trees waving in the wind. These tiny yet momentous elements make the video look realistic and mesmerize the audience.

#5. 3d flythrough videos expose combination of interior and exterior

Oftentimes, a 3d presentation exhibits both the inside and outside look of the property as the integral components of the whole unit. On the contrary, pictures show interior and exterior separately and juxtaposed.

Generally, 3d flythrough videos begin with a camera roaming around the building and demonstrating the neighborhood and garden. Then the camera zooms in inside the property and presents the interiors. Thanks to this, the viewers have an all-round overview of each and every characteristic of the building. They also perceive these details as parts comprising a unified project.

Bottom Line

3D interior videos give a brilliant opportunity to demonstrate architecture and design plans in full glory. They expose a mild conversion between spaces and illustrate how diverse appliances function. They also establish a right atmosphere with correctinding audio elements like music or voice-overs. Last but not least, 3d films ensure an engaging and captivating experience for the viewers by showing a harmonious balance of interior and exterior.