Product Teasers are Effective
Consumers love to be in-the-know. Previously, video teaser trailers were produced only for movies since it simply required piecing clips together. Now that videos are popular and easy to make, it’s common for businesses to use animated videos to inform consumers about upcoming products, services, or events.
Animated videos designed to tease a future offering can be made creatively and subtly promote your business’ tone and brand while also marketing a product or service. Incorporate humor and don’t forget to include release dates to get plenty of shares online. Since 90% of consumers say product videos are helpful in their decision-making process, offering video teasers is a great way to convince consumers your business offers the very best.
Informational Product Videos are Convenient
Whether private consumers or another business, the fact is that everyone seems busy these days. Marketing must be convenient to be effective. In B2B or consumer marketing videos that share about a product’s features and benefits are instantly-gratifying and helpful.
Online users will almost always prefer to watch a video than read through standard text when encountering a new product. Animated videos also offer the advantage of conveying this information without the pushy marketing feel that often results from live action videos.