“For every customer who complains, 26 others remain silent.”
– White House office of consumer affairs.
Customer reviews are a powerful marketing tool for your business. According to a survey by Zendesk, 90% of participants said that positive online reviews influenced their buying decision, and 86% said their decision was influenced by negative reviews.
The problem is : customers are more likely to leave negative reviews after poor service compared to positive reviews after they’ve enjoyed excellent service.
Today, your brand is defined by those who experience it. Many businesses are worried about one or two negative reviews and the way to combat them is by adding lots of rave reviews.
It is essential that potential customers find positive reviews when they search for your business online because they can help your business gain trust. In fact, even negative feedback helps put your business on the fast track to success – but only if your business values constant improvement.
Find: 8 Ways to Get a Unique Content for Your Blog
It is vital that you not only provide exceptional service and products to your customers but also have testimonials/reviews to show your standards to future buyers – which brings us to our 4 favorite and easy ways to get glowing reviews from your beloved customers!