There are some online tools that can help you evaluate loading times, determine problems, and get advice on fixes, too. The following tools are recommended:
- Web Page Test: Primarily developed by AOL and now supported by Google, the web page test is an excellent tool to check the speed performance of your website. All you need to do is to is to paste your website’s URL, location, and the type of the browser and start the test. It will perform three test and will show you results broken down in sections combining initial loading time, page size, and full loading time.
- Google PageSpeed Insights: If you want an overall speed rating and ways to improve it, then Google PageSpeed Insights is a great tool to utilize. As you type your website’s URL and hit the analyze button, google will demonstrate you the performance rating of the particular website page for both mobiles and desktops. Apart from that, it will also tell you what is lacking and how to fix the issue.
Wrapping up :
Website speed has undoubtedly great effect on how long visitors and customers will spend on your website, which in turn affects the effectiveness of your website. It also has a negative effect on your conversion rate. Read our guide and find where your conversion is going? Furthermore, powerful search engines like Google take website speed into consideration when they assess your site for search engine rankings. Hence, for both the reasons, improving website speed is the right move for your organization.
To do this, the super-saving way is to ensure your website is designed well, avoid heavy media files, and hosted with a suitable webhost with the right type of hosting package.
Rahul Mathur is the founder and managing director of the ARKA Softwares, a company renowned for its outstanding mobile app development and website development solutions as well as high-end digital marketing services. He is an avid reader and writer of technology related articles and blogs.